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  • Writer's pictureFront Row Hospitality

Introducing Front Row Hospitality!

Updated: Oct 12, 2021

We're pleased to announce the first-ever digital presence of Front Row Hospitality, a privately held food service and hospitality management company.


BOSTON, MA -- Liberty Sports Group ("LSG"), a global sports management and consulting firm, is pleased to announce Front Row Hospitality ("FRH"), a boutique food service and hospitality management firm. As Liberty Sports Group's latest affiliate, initially founded in 2018 to service internal properties, it now intends to relaunch Front Row Hospitality as an independent organization providing services to venues of all functions and sizes with core services developed by operators for operators.

Founded by sports business executives Nicholas Desrosiers and Sander Stotland, FRH additionally announces the appointment of Stotland as the company's Executive Director. With more than 20 years in senior roles overseeing both team and venue operations in both baseball and multi-venue arenas and stadiums, Sander assumes the position with a sincere interest in aiding those with both small and large operations in maximizing their operating potential through fiscal responsibility and effective and efficient practices that allow venues to do more and grow their productivity. "I am excited to begin this journey leading Front Row Hospitality. As an operator, I understand first-hand the struggles of delivering a first-class operation where product quality and customer service are a priority that must be offered within any budget, without both quality and customer service suffering as a result," said Sander Stotland. "It is our mission to provide a solution that helps any venue operation meet its goal and delivery an exception product that meets the demands of the industry and the times we are living in."

"The pain points of any operation should not be the reason team and venue operators struggle to produce at a high level," said Nicholas Desrosiers, President of Liberty Sports Group. "Sander's industry experience and our ability to listen to the needs of those around us provides us with an extraordinary opportunity to listen first and provide solutions that help clients achieve their goals and build an operation built on value with accessibility, resources, and the latest in industry technology providing all stakeholders with their desired returns."

Paired with the offerings of Liberty Sports Group, FRH embarks on this latest initiative with one purpose of Changing the game without changing THE GAME. Offering several services in such areas as:

  • Consulting

  • Food Services & Hospitality

  • Partnerships

  • Venue Management

With a focus on providing a consumer-centric approach to operational advancements, and as a boutique operation, Front Row Hospitality believes it can reach more of the industry with a personalized approach to strategic planning, with care and considerations extended from an operator's perspective while offering the resources of a large firm.


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